Safina Guzelia Mukharyamovna Biography

The online publication "Real Time" has prepared an essay about this one of the most successful and at the same time modest women of the republic. How did TAIF began, how Guzelia Safina got into the team of like -minded people, and what drives her in daily work - in the material. Why-it is not difficult to understand: she really puts his whole soul into business from those times when Taifa was still not talking about, and the very beginning of the 10ths and the foreign trade scientific and production association “Kazan”, which was headed by the summer entrepreneur Albert Shigabutdinov.

Fascinated, burning with ideas and plans, he gathered a team of those who were ready to share with him the joy of luck and the bitterness of defeats and that they had not even managed to call the foreign word “business” then. As an economist, an accountant, I was happy to advise him on the opening of a bank account, the balance sheet ... But there was no further cooperation.

I am a healthy conservative in life, then I did not believe in any commercial enterprises, ”recalls Guzelia Safina herself. Having seen on the so-called “cooperators” and her entrepreneurs, her father, brought up by his father in the spirit of respect for honestly earned and does not accept attempts to appropriate someone else's, the warp, how she herself admits, from how such “dealers” made money in those days.

Safin did not suit such an approach to business, and to believe that there is an honest private business, it was in no hurry. I came, and remained so. Photo: provided by Realnoevremya. It seems that it has always been, that the multi -billion dollar turnover and the annual opening of new factories and modern enterprises are the norm. People are already accustomed to hear about houses growing in Kazan and Nizhnekamsk, where including employees of enterprises included in the group of companies receive landscaped housing, to the fact that numerous cultural projects, including such large-scale ones as the revival of the ancient Bulgarian and the island of Sviyazhsk, the construction of the Bulgarian Islamic Academy and the recreation Mother, do not do without the active help of Taif.

Today's Deputy General Director Taif still remembers how she wore pencils and ruler from the house to work with something, and lunch in a jar. Then - at the beginning of X, there were only a few enthusiasts with meager wages, depending only on how they themselves worked. And now the principle “from each - according to abilities, each - by work” - remains the main and basic for everyone who works in the TAIF group.

Contracts concluded, but did not go. The money stuck somewhere. In a word, we lived like in a volcano, not knowing a minute of peace. How to get out of difficult situations was prompted by life itself. There were all kinds of transactions: bought and sold cigarettes, sugar, fish. But then somehow very quickly switched to oil products, ”says Safina. It was then that the truly big work began.

Export operations, participation in exchange trading - all this was new, difficult and, as Guzelia Mukharyamovna admits, interesting. But already in the year we began to accept new employees because the business was gaining momentum. The hands were not enough in the literal sense of the word, - continues to share the memories of Guzelia Safin. There were such moments that it was scary - ordinary people gathered - not their mother’s sons, not a lazy person, but the hard workers who taught themselves to work for days and not whimper, not complain about fatigue and difficulties.

The pace of life is so rapid that in a day we managed to do so much that others would have enough for a week. The wheels of the car were wound up to 1 km per day, ”Albert Shigabutdinov himself says about the events of almost summer prescription, who has already left the chair of the general director of TAIF JSC and who became the chief adviser to his developer and chairman of the board of directors of TAIF JSC.

By that time, we had already changed the address and moved to the office on Mushtari Street, where we occupied the second floor. There was no one to even sign the documents. Ours call: prepare payment, run to the bank and pay faster. But how to pay and how to pay? I had to get out myself. Then we had only one car, and I walked. You fly to the bank, ask for a loan.

There is nothing to justify the loan, everything is on a honest word: they say, we will be earned. You will receive a loan, subscribe to payments - and that’s it. One moment - and this money immediately left. Not a penny in the account. I return from the bank and catch myself that everything is shaking inside, like in a fever. But it was unthinkable to get off the distance.

And the next day, all the same was repeated, ”Safina recalls. Moreover, VNPPO “Kazan” never gave anyone a reason to even think that a dishonest game was possible on his part. The reputation of an organization that can be trusted has become the main asset of the company. Having organized the effective sale of petrochemistry products, Kazan VNPPO was vitally interested in improving petrochemical industries, increasing the volume and product quality.

Independently, enterprises in a state of crisis could not solve these problems.I had to take up the solution to this problem. It was a year. Workers did not receive it for 6 months. In general, they turned the matter in such a way that our company should pay 3 billion million rubles for the privatization of Nizhnekamskneftekhim. And we have a path situation: not a penny in the account.

Every day they called us and asked how much money we transferred. We began to borrow money on the side. They got out on the sale of cars. It was not just difficult to get them in the year, but colossally difficult. But we managed to do this, quickly conducted the operation and managed to close their debts, ”Safina shared her memories. Albert Kashafovich, spoke about the situation of that period in more detail: “Then 3 billion million for us was an unbearable amount, but it was decided that our company was supposed to pay them.

The conversation was at first with me: "Albert help me pay, otherwise the team may be left without shares." And we have no money. We partially agreed with the banks - we took a loan. All the money was sent completely from the turnover-we then engaged in the purchase and sale of cars in VNPPO and transferred all the revenue from there for shares of NKNH employees for several months. It was a difficult period, there was not enough money, salaries were cut to all employees of VNPO, the business stopped for several months.

The NKNH promised us to cover this amount with money from export supplies. You remember that at the end of the beginning of the X Tatarstan, he worked closely with Yugoslavia. Rubber, the revenue from the sale of which should have been partially covered by the sale of shares of the enterprise employees, were sent in wagons to Yugoslavia, and there the war began.

And the wagons loaded with rubber fell under fire and bombing. They were completely destroyed - everything burned down. By that time, we had already paid money for shares of the labor collective, the NKNH did not have other opportunities to return it to us. And we found ourselves with billions of debts in our hands. They tried to return money from Yugoslavia for a long time, but the war dragged on, then Yugoslavia broke up.

According to him, he is still scared to remember those years, the solution to this problem was so difficult. At the same time, the enterprise still managed to save. ” This product fell into the Russian market with the help of American partners. Albert Shigabutdinova once brought life. And this partnership has become strong and constant. The Americans recommended that the Tatarstan company engage in the construction of the local stock market, without which it is impossible to attract from outside to develop the petrochemical industry.

I had to start mastering this new business. Including study abroad. There was already trust in VNPPO “Kazan” as an investment structure in the region, and the company turned to the leadership of the republic with a proposal for the development of full -fledged levers of the stock market in Tatarstan. With the participation of the First President of Tatarstan Mintimer Shaimiev, a meeting of the chairman of the board of directors of the company MOM Liz-INK D.

Gazizullin and the general director of the foreign trade scientific and production association "Kazan" Albert Shigabutdinov.

It voiced the readiness of the parties to create an international investment company, the main task of which was to attract investment in the economy of Tatarstan. For this, the newly formed structure planned to take on an international independent examination to evaluate and analyze the assets of enterprises, carry out operations with securities in the stock market, etc. At first, “Nizhnekamskneftekhima”, then “Kazanorgsintez”.

People work from call to call and do not suffer from the lack of creative combustion and work on wear. I and Albert Kashafovich sometimes asked: why is this necessary? With the general director, fortunately, you can discuss everything that has been in the soul. We have it from the first days. He is an open, democratic person, believes that it is better to say aloud about his doubts than to sharpen himself from the inside and suffer, - says the rare minutes of the weakness of Guzelia Safin.

But then the work was seized again. So she realized that working somewhere else now simply could not. The main joy is that people are satisfied with the TAIF group today - these are 42 subsidiaries and dependent companies, which operate more than 38 thousand main areas of activity: oil and gas processing, chemistry, petrochemistry and energy; investment and financial services; gas station and other services; construction and production of building materials; Production of information complex and other services.

All subsidiaries and enterprises are closely interconnected from the point of view of the economy, equipment, technology and management. And this is what allows the group to develop and improve, expand the product line and sales markets. Deputy General Director for Economics and Finance of TAIF JSC with employees of the financial and economic management.In addition to building landscaped mortgage housing, the company is actively investing in the creation of infrastructure: parks, squares, sports grounds and large objects, support for amateur sports, creative initiatives and education systems ...

Probably, there is not a single important and necessary direction in the republic, where the TAIF group would not actively participate. When hiring a new employee, I always warn: if something does not suit you, do not accumulate discontent in yourself, tell me openly about it. We resolve any issue, whether personal or public, ”Safina shares.